Gary is SpongeBob SquarePants' pet snail, introduced when the Nickelodeon cartoon first aired in 1999. Despite being a snail, Gary famously communicates with a cat-like meow, a joke that has stuck with audiences for decades. Clips of that meow circulate widely in short-form edits, reaction videos and soundboards, where a single sound can signal confusion, affection or deadpan judgement. Its staying power comes from SpongeBob's enduring popularity and from how instantly recognisable one tiny noise can be.