Geoff Toovey was coach of the Manly Warringah Sea Eagles when he delivered the outburst after a loss to the South Sydney Rabbitohs in August 2013. Unhappy with several refereeing decisions, he told the press conference there had to be an investigation and that someone had to be held accountable. Australian sports media replayed the moment widely, and Toovey was fined for the comments, while fans quoted and parodied the line for years afterwards. It survives online because the phrase fits any disputed result, from NRL matches to fantasy leagues and video game ranked losses.