The clip comes from a short AsaCoco advert featuring Inugami Korone, the dog VTuber from Hololive Gamers. AsaCoco was Kiryu Coco's morning show format, known for news, jokes and parody commercials made with other Hololive talents. Korone's strange hotate tetaho line became a fan favourite because it captures her unpredictable humour in a few seconds. Clips and soundboard copies spread among Hololive viewers on social media and in fan edits, where the phrase works even without the original video context as a marker of Korone fandom.