Huawei, the Chinese technology company best known for its smartphones and tablets, gives its devices a short branded sound when they power on, much like other phone makers use a boot chime to mark the start of the system. The tone has circulated beyond the phones themselves through soundboards, ringtone collections and tech videos, where creators reuse it to imitate a Huawei device starting up or to joke about switching phones. It remains in use because it is instantly recognisable to anyone who has owned or reviewed a Huawei handset, even without any image on screen.