Imaqtpie, real name Michael Santana, became known as a professional League of Legends player before building a large Twitch audience with his humorous, high-energy streams. Short clips of his voice, including this catchphrase, were shared by fans on soundboards and in gaming edits, where they became a shorthand for his on-stream persona. The clip remains popular because it is instantly recognisable to League of Legends viewers and works as a quick, light-hearted intro for gaming content, even for people who do not follow his streams closely.