The line is associated with Matara Kan, a VTuber, and turns the familiar live, laugh, love saying into a playful lime-flavoured catchphrase. Fans clipped the short delivery and shared it in edits, streams and reaction videos, where its bright tone made it easy to recognise and reuse. Because the phrase is short, cheerful and tied to a distinctive voice, it has stayed popular as a greeting, a wholesome punchline and a light-hearted sign-off in fan-made content, especially among viewers who follow VTuber clips and meme soundboards.