The clip comes from footage of Luiz Inácio Lula da Silva, Brazil's president and one of the country's most recognisable political voices, speaking in public when his microphone stops working. Short moments like this travel easily online in Brazil, where political speeches are constantly clipped, remixed and turned into reaction sounds for WhatsApp and social media. The humour does not depend on understanding every word of Portuguese, because the failing microphone and the abrupt stop are understood instantly, which is why the sound keeps being reused far beyond the original speech setting.