The chant comes from basketball slang around LaMelo Ball, who stands six feet seven inches tall, and it was popularised by Skrilla's song Doot Doot (6-7). On TikTok in 2025, users began shouting the numbers in classrooms, gyms and sports arenas, turning a simple height reference into a running joke. The sound then spread to highlight edits, reaction videos and live streams, where its repetition alone signals that the viewer is in on the joke, keeping it popular long after the original song faded from charts.