Place it after the mistake itself in your edit, once the audience can see what went wrong. Pair it with the Oh My God Wow Sound Button for a bigger group reaction, or follow it with the Wrong Answer Game Show Sound Button for quiz-style fails.
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A short voice clip, about three seconds long, stretches out a drawn-out 'woooow' before landing on 'this is embarrassing' in a flat, mortified tone. It captures pure secondhand embarrassment, making a small mistake feel bigger, funnier and more awkward for everyone watching it unfold in real time.