Place it at the peak of a prank or horror cut, right after the reveal, then follow with a scream meme for a second wave or a run vine when the character bolts from the scene.
About this sound
This clip is a drawn-out, very scary scream that stretches the word ahhhh for nearly nine seconds at full panic. It feels tense and over-the-top funny at the same time, turning a small fright into a huge, dramatic reaction that listeners instantly read as mock horror.