The sound comes from a clip shared from the Brazilian YouTube channel 5 Alguma Coisa, taken from its video titled 5 Maneiras de Agradar a Sua Mulher na Cama. The exclamation was cut from the original comedy sketch and began circulating separately as a standalone reaction clip on soundboards and in edited videos. Its exaggerated delivery made it easy to reuse outside the original context, so it spread as a general expression of shock in Portuguese-speaking meme culture and is still used whenever a creator needs an instant, over-the-top reaction.