Age of Empires 2 was released in 1999, and its numbered taunt system let players type a number in chat to play a short voice line for everyone in the match. Taunt 24 was dadgum in English, and the French localisation rendered that mild curse as bon sang. Players quickly learned the numbers by heart and spammed favourites during rushed attacks, failed defences and friendly arguments over resources. The lines survived re-releases including The Conquerors and Definitive Edition, keeping the French 24 familiar to new multiplayer lobbies and stream audiences.