This sound is tied to Big Shaq, the character performed by Michael Dapaah, whose 2017 track “Man's Not Hot” became a major internet meme. Short ad-libs from the song, especially “boom,” were clipped and reused across meme edits, compilations and reaction videos. Its appeal comes from how quickly it signals swagger and absurd confidence in just one word. That made it a natural fit for fast-paced internet humor, alongside classic edit cues like air horn and the tum dum tss rimshot.
About this sound
A short Big Shaq “boom” audio clip from the viral Man's Not Hot era, often used in memes, punchlines and hard-cut edits for comic emphasis.
This clip is the sharp, instantly recognisable “boom” ad-lib associated with Big Shaq and the meme wave around his breakout track. It lands fast and hard, with a punchy delivery that makes a joke, reveal or visual hit feel bigger than it is. Because the sound is so brief, creators use it like a comic button at the exact moment something ridiculous, overconfident or unexpectedly dramatic happens on screen. The effect is simple but memorable: it adds swagger, irony and a quick burst of energy without needing any setup.