The bonk sound grew with the Doge bonk meme format that spread across Reddit, Twitter and Discord around 2020, often paired with the phrase go to horny jail. In the images, one Doge character hits another on the head with a bat, and editors soon added this short thud to videos to match the visual gag. The clip was then ripped, shared on soundboards and reused in TikTok and YouTube edits, where its brevity made it perfect for looping gifs, sticker style reactions and quick punishment jokes.