The phrase 'toma toma' comes from Portuguese, where 'toma' roughly means 'take it', and the chant is set to a fast Brazilian funk and phonk-style beat. The clip has circulated widely as a short-form edit sound, especially on TikTok, where creators pair it with football highlights, gaming plays, dance transitions and exaggerated celebration moments. Its appeal is in its simplicity: a loud, repetitive hook that needs no translation and instantly signals hype. Because the loop is so recognisable, it has stayed in use long after its first viral wave, becoming a go-to sound for high-energy Brazilian-flavoured edits.