Catuaba is a Brazilian drink long associated in popular culture with parties and aphrodisiac jokes, and selvagem means wild in Portuguese, which explains the double meaning behind the phrase. The clip circulates mainly as a Brazilian meme and WhatsApp audio, shared out of context as a quick joke between friends. Its popularity comes from how portable the line is, working for drinks, pets, people and any situation that suddenly turns wild, without needing the original conversation to understand the humour.