This clip is commonly associated with Ceeday, a YouTube creator best known for Fortnite content and comedic reaction moments. It spread through gaming edits, reposts and meme compilations where loud creator reactions help sell a surprise or a fail. Its staying power comes from how quickly it communicates panic without needing context, so editors still use it in short-form videos, montages and streamer-style reaction memes. It sits in the same online space as the FNAF Jumpscare Scream, where abrupt audio is used to amplify shock for comic effect.