The phrase comes from the Spanish-language fandom around Dragon Ball Z, where narration describing Cell's fear during his fight became a reusable caption and audio meme. Shared first as dubbed clips and video templates, it spread across Latin American social media as a template format: setup, then the line as punchline. English-speaking meme pages later adopted the same audio because the tone is unmistakable even without understanding Spanish. It remains popular for edits that turn a small moment of dread into a dramatic anime turning point.