The line comes from Life is Strange, the episodic adventure game released in 2015, where Max Caulfield and Chloe Price are childhood friends caught in a story about time travel and difficult choices. Short, emotional dialogue moments like this became popular on soundboards and in fan edits because they carry the game's mood in just a couple of seconds. Creators still reuse it for reaction content and tributes to the pair, since the characters and their friendship remain central to why the game is remembered.