The Cloaker noise is widely associated with the Cloaker special enemy from the Payday games, where it serves as a panic-inducing cue before the enemy closes in. Online, the clip spread through gaming videos, meme edits, and short jumpscare compilations because it instantly tells viewers that something bad is about to happen. Its popularity lasts because it delivers tension in just a few seconds, similar to other dramatic warning clips like the FNAF Jumpscare Scream or a danger alarm sound effect meme.