Con esta calor circulates mainly as a WhatsApp audio and short reaction clip in Spanish speaking chats, where it is forwarded when temperatures rise and everyone is making the same complaint. The phrase itself is everyday spoken Spanish for dealing with intense heat, and its slightly dramatic delivery helped it become shorthand for being overwhelmed by summer weather. It is shared less as a quote from a known source and more as a relatable reaction, dropped into conversations, memes and edits whenever the heat becomes the topic.