The Deez Nuts joke is a long-running prank punchline built on a trick question, where an ordinary phrase is revealed to hide a crude joke. It became a much wider internet meme in the mid-2010s through short viral videos and reaction clips, as creators used the quick reveal for pranks, roasts and comedic edits. Its appeal has stayed simple: the setup sounds innocent, the payoff is instantly recognisable, and it fits neatly into short-form video, streams and meme compilations without needing any context.