1. FC Magdeburg, founded in 1965 in the former East Germany, is best known for winning the European Cup Winners' Cup in 1974. Its supporters wear blue and white, and the phrase einmal blau-weiss, immer blau-weiss has become a core identity slogan for the fanbase, printed on scarves and banners and sung on terraces. Online the recording circulates among football chant collections alongside general crowd cheering clips, shared by fans before matches, after wins and during debates with rival supporters about loyalty through relegations and promotions.