Paimon is the travelling companion in Genshin Impact, the open-world action role-playing game released in 2020, and her high-pitched voice has made her lines popular with players and anime fans. Short clips of her Japanese voice lines circulate on soundboards and in fan edits, where they are used as quick, recognisable reactions rather than full dialogue. Because the clip is under two seconds long, it is easy to drop into memes, reaction videos and Genshin compilations, and it is often grouped with anime ahh clips in reaction collections for Genshin and anime fans.