Springtrap debuted as the main antagonist of Five Nights at Freddy's 3, released in 2015, as a decayed rabbit animatronic that stalks the player through a horror attraction. His line about always coming back became a shorthand for villains who refuse to be defeated, and it spread through horror gameplay videos, edits and memes on YouTube and TikTok. Fans still use it alongside the FNAF jumpscare scream because it captures the series' blend of dread and dark persistence in just a few seconds.