Five Nights at Freddy's launched in 2014 as an indie horror game by Scott Cawthon, built around surviving five nights as a security guard at a haunted pizzeria. Reaching 6 AM is the only way to clear each night, which made its chime and cheering instantly recognisable to players. Clips spread through Let's Play videos and streams, where the contrast with the FNAF Jumpscare Scream turned it into shorthand for surviving something stressful. It remains a staple victory cue in gaming edits, memes and reaction videos today.