This clip comes from King's Bounty, the fantasy strategy game series where ghost units drift across haunted battlefields and idle animations give them a mischievous personality. Players and editors lifted short game sounds like this one for use outside the game, sharing them on soundboards for spooky edits, Halloween projects, and reaction videos. Its appeal has lasted because it is instantly recognisable as a ghost without being overly scary, making it a handy shorthand for anything haunted, sneaky, or supernatural in short-form content.