The sound was taken from a video by Brazilian creator Gemaplys, known for entertaining GTA roleplay content, where the Gloria Senhor line stood out from the rest of the gameplay. Players and editors in the GTA SP community began reusing the fifteen second exclamation as a standalone reaction, sharing it in edits, streams and group chats. Its mix of sincere gratitude and exaggerated delivery helped it travel beyond that one video, becoming a go to audio for thanking luck, faith or a teammate after something goes unexpectedly right.