Get Schwifty comes from the Rick and Morty episode of the same name, first aired in 2015 during season two. In the episode, giant Cromulon heads demand a hit song, so Rick invents the track on stage with Morty helping on the beat. Written as a parody of a mindless pop anthem, the repetitive hook was clipped and shared widely on YouTube and social media. Its simple chant and association with letting loose have kept it in use for party edits, reaction videos and dance memes.