This clip is best understood as a user-made meme rather than an official song, advert or broadcast moment, combining three separate pieces of internet culture: the Griddy dance celebration, Pepsi as a familiar football sponsorship reference, and Skibidi-style absurdist humour, all centred on Lionel Messi. That mix is why people search for the exact phrase rather than a single source, and why it keeps appearing in short football edits, reaction videos and group-chat shares where one recognisable name and one absurd combination are enough to carry the joke.