Peppa Pig is a British animated preschool series that first aired in 2004, created by Neville Astley and Mark Baker. Peppa, a young anthropomorphic pig, opens many stories by introducing herself and her family in a simple, cheerful style that very young viewers can follow. Clips of her voice were later shared on soundboards and in short form edits, where the innocent introduction became a reusable meme sound. Its popularity comes from instant recognition across generations, with parents and children both knowing the line from years of broadcasts and streaming.