The phrase became widely known through a mid-2000s fan parody dub of the X-Men animated series, where Juggernaut was given exaggerated, profane dialogue. Its popularity grew so much online that a version of the line later appeared in X-Men: The Last Stand in 2006, cementing it as a mainstream reference. Clips of the shout have since circulated on forums, video edits and soundboards as shorthand for brute force and total confidence, long after the original parody and film releases.