JBL is a well-known audio brand whose portable Bluetooth speakers play a short electronic jingle when switched on, signalling that the device is ready to connect. Clips of that startup sound have circulated on soundboards and in short videos because the tone is instantly recognisable to anyone who owns or has heard one of the speakers. Creators reuse it as shorthand for modern audio gear, often in unboxings, reviews and comedy edits where a device suddenly comes to life, which keeps the brief sound useful long after the original speaker leaves the frame.