Put it at the very end of a serious build-up, after an awkward moment has already stalled the scene, then follow it with WTF Boom to underline the collapse. Keep it as the final punchline before the cut, not buried in the middle of the edit.
About this sound
This is a short Kanye West vocal snippet built around the deliberately silly phrase fans remember as poopity scoop, delivered in a bouncy, offbeat rhythm. It feels goofy and surprising, turning a straight-faced moment into something unserious in seconds. It comes from the closing vocal section of his 2018 track Lift Yourself.