The catchphrase comes from Kool-Aid Man advertising, where the character famously bursts through walls and shouts “Oh Yeah.” It became a long-running pop culture reference beyond the ads, spreading through remixes, reaction edits and short meme videos online. The sound stays popular because people instantly recognize the voice and connect it with sudden impact, exaggerated confidence and a ridiculous entrance. In meme editing, it fills a similar role to WTF BOOM! when a scene needs a loud, fast payoff.