Place it after the build-up, then let sudden suspense set the scene before it and follow it with oh my god wow for the reaction shot, keeping the edit focused on the street action outside.
About this sound
This is a short Brazilian Portuguese voice clip, lasting about 4.8 seconds, in which a speaker delivers the line 'Lá fora tá arrombando tudo' with blunt, street-level emphasis. It feels abrupt and over-the-top, turning an everyday report of noise outside into a dramatic warning that something wild is happening just beyond the door.