BBoom BBoom was released in January 2018 by South Korean girl group Momoland, with the Korean title Ppum Ppum. The track became the group's breakthrough hit thanks to its simple point choreography and endlessly loopable hook, which fans copied in dance covers around the world. As short-form video grew, the chorus kept resurfacing in edits far beyond K-pop fandom, used as a confident, flirty cue for transformations and entrances. Its mix of brass, synth and chanting still reads instantly, even in a fifteen second clip, which keeps the sound in regular circulation.