Rakan and Xayah are a paired duo in League of Legends, designed as lovers whose abilities and storylines complement each other, which has made them a favourite subject for romantic fan edits and couple-themed clips. The muak muak sound captures that pairing in audio form, with its double kiss matching their flirtatious dynamic. Online, creators reuse short affectionate sounds like this to punctuate shipping moments, reaction videos, and light-hearted memes, and its short length and instantly readable meaning help it stay useful long after individual edits fade.