Place it at the start of a sequence, then follow the final number with an air horn to mark the reveal, and use a game show correct answer sting when the guess that follows turns out right.
About this sound
This 37-second clip is a Morgenshtern song excerpt built around a repeated counting chant set to music, with the same phrase cycling through one, two and three. It feels brash and playful, like a dare shouted at a crowd, and it lands best when everyone already knows the next number is coming. It comes from a track by Morgenshtern.