The clip is shared online under the NotNico label, a short voice snippet built entirely around Nico saying poopoo. It has no longer scene or musical backing, which makes it easy to lift and reuse in other edits. Its spread has been driven by short-form comedy, where one-word or two-syllable reactions are valued because they can be dropped into almost any joke without explanation. Because the word itself is childish and harmless, the sound has stayed popular as a light reaction rather than a shock effect, especially in prank clips and playful roasts.