Pudge comes from Dota 2, Valve's multiplayer battle arena game released in 2013, where he is played as a tank who drags enemies toward him with his Meat Hook. Russian-speaking players often write his name as пудж, which explains the original title of this clip. Short hero voice and ability sounds like this circulated through streams, highlight reels and soundboards because they sum up the character in a couple of seconds. The clip stays popular with editors who need an instant, recognisable cue for a catch or a mistake.