Juice is a 1992 crime drama starring Tupac Shakur as Bishop, a young man whose friendship group unravels after a robbery goes wrong. The death of Raheem marks a turning point in the story, and this short line captures that moment in a few stark words. Clips from the film have long circulated in hip-hop edits, reaction videos and meme pages, where the line is reused outside its original context. It endures because the delivery is direct, recognisable and easy to place over a sudden downfall.