The sound comes from Discord, the voice chat app widely used by gamers, where the incoming call ringtone became instantly recognisable in streams and screen recordings. Bass boosted edits spread on YouTube, TikTok and soundboards as a joke format, making ordinary ringtones and themes sound absurdly loud, similar to Subway Surfers bass boosted and NFL bass boosted clips. The rare label is part of the meme, framing this longer fourteen second loop as a hidden or hard to find version that creators reuse for fake calls and reaction edits.