Command and Conquer Red Alert 2 was released by Westwood Studios in 2000 as a real time strategy game set in an alternate Cold War. Its interface voice, EVA, provided constant audio feedback for building, training and combat, and Unit Ready was one of its most frequent lines. As the game became a LAN and online staple, its voice cues escaped into forums, mods and video edits. Players still recognise the clip instantly as shorthand for RTS nostalgia and for anything newly completed and ready to use.