Seinfeld, the American sitcom that ran from 1989 to 1998, used short slap bass phrases composed by Jonathan Wolff to move between scenes instead of a traditional theme song or laugh track cue. Each transition was a slightly different variation, giving the show a distinctive, offbeat rhythm that matched its observational humour. Clips of the riff later circulated as a meme sound on video platforms, where editors borrowed it to mark scene changes and awkward pauses in their own work. Its brevity and instantly recognisable groove keep it useful for short-form comedy today.