Shinra Tensei is a well-known technique call from Naruto, associated with Pain during some of the series' most memorable destruction scenes. Online, the phrase became popular in anime edits, versus clips and meme videos because the delivery is instantly recognizable and easy to match with shockwaves, knockbacks and dramatic reveals. Its staying power comes from how quickly it communicates huge force in just a couple of seconds, much like other anime cue sounds such as Za Warudo.