Shoresy is a Canadian comedy series that premiered in 2022 as a spin-off of Letterkenny, with Jared Keeso reprising his role as the foul-mouthed hockey player Shoresy. The character moves to Sudbury to save the struggling Blueberry Bulldogs, and his promise that they will never lose again becomes a defining part of the team's turnaround story. Clips of his lines circulated widely on social media because his blunt delivery works outside the show, and this short quote became a reusable reaction for sports fans, gamers and creators marking a turning point.