The phrase comes from Drake's 2013 single Started From the Bottom, the lead release from his album Nothing Was the Same. Built as an anthem about his early struggles and later fame, its simple repeating hook spread far beyond hip hop into sports highlights, graduation posts and social media captions. The wording became a reusable shorthand for any humble beginning followed by success, and short clips of the chorus keep circulating in edits where creators contrast where they started with where they are now.
About this sound
Started From The Bottom is a Drake rap clip celebrating a rise from nothing to success, widely used in glow up, win and comeback edits and memes.
This is a short rap excerpt built around the hook started from the bottom, delivered in Drake's confident, repetitive flow over a dark piano led hip hop beat. The line lands like a victory chant rather than a story, with the bounce and repetition making the rise feel earned and inevitable. Listeners hear pride, relief and bragging energy in equal measure, which is why the clip works even without the full song. It instantly signals a before and after transformation, turning an ordinary achievement into a moment that feels big, funny and worth celebrating with friends online.