This clip comes from Talking Ben the Dog, a mobile app character from Outfit7 whose phone-call answers became popular online. Ben’s curt responses, especially “No,” spread widely in meme compilations, TikTok-style edits and gaming videos because the timing is simple and instantly readable. The sound stays popular because it works as a universal refusal joke: one word, clear setup, fast payoff. It is often used alongside other short reaction sounds such as shocking or Awkward cricket in abrupt comedic edits.