Tawag ng Tanghalan, which translates to 'Call of the Stage', is a Philippine singing competition first broadcast in the 1950s and revived as a segment of ABS-CBN's noontime show It's Showtime in 2016. The fanfare-style theme plays as contestants walk on stage and before judges give their verdicts. Clips of the jingle spread through TikTok and Facebook edits where creators use it to frame karaoke battles, lip-sync performances and funny 'stage moment' memes. Its short, theatrical burst makes it a favourite sound for signalling that someone is about to perform.